Infographic Alert: Is ‘Social Q&A’ the Wave of the Customer Reviews-Future?
We all know by now that online shoppers rely heavily on user-generated reviews and content when making a purchase. Need I utter another word than “Amazon” to paint that picture?...
View ArticleHow to Market the Voice of Your Consumers
You don’t have to re-invent the wheel to create new leads and promote your brands visibility. All you have to do is capitalize on the loyalty of your previous customers....
View Article6 Tips on the New EComm Model: From ‘Electronic Commerce’ to ‘Engaged Community’
Rose Hamilton, EVP and CMO of Pet360, believes there is a lot more to ‘etailing’ than simply selling a product. At Pet360, an e-commerce website for pet owners, the focus...
View ArticleNew Ratings Place J.Crew, Fab.com in Top Customer Service Ranking
According to new research from StellaService, an independent ratings agency providing retail customer service performance analytics, brands like J.Crew and Fab.com continue to lead the race for the...
View Article16 Tips for Creating ‘Raving Fans’ of Your Brand
Main Day One of eTail West here in San Antonio, TX started off with an amazing presentation in the general session room by Brad Wolansky, CMO of the Yankee Candle Company. For Brad, there are...
View ArticleNeedle: the Next Step in the Evolution of Online Chat
From catching up with friends to connecting with customer service, online chat has become a pervasive component of our online interactions. But have you ever wondered how it got here, or where it’s...
View Article
